You have staged a stunt, written a script or put together a power point presentation. Next, you have made a video using your ideas and plans. Now you can upload it to YouTube or your website. However, if you want to send out your video faster and to more people, you can use a video distribution service, which might also give you analytics to help you watch its performance.
There are paid video distribution services that sometimes your video to send to up to two hundred video sharing websites, social networking websites, blogs, and other websites. If you want to pay for a service like that, you should be sure that you are going to have an extensive and powerful campaign.
If your budget is less or you want to spend less of it on video distribution, you can go with a free service. Free services still send out your video to several sites for you. All you have to do is get your video ready and click a few buttons to upload it and enter the meta data.
When your video is deployed to all the distribution points, you will quickly see it climb the search engine results pages. Your video will show up multiple times in a search result because it is coming from several places on the web.
Beyond the search engine advantages, there is also the fact that people who go on each of the sites your video is being distributed to will have a chance to see your video. You will get a kind of mass exposure that you could not possibly get from just one website.
Many video distribution services also have analytics. It is easy to see how many people have viewed your video. Data will show which search terms people are using to bring up your video. You can learn which of the sites is showing the most viewers for your video, and how long they are staying to listen to your complete video. Many services go so far as to provide sales campaign statistics for you related to your video, such as social actions and completion rates.
Since you can get the service for free, there is no reason not to ignore the opportunity. It takes no more effort to set up a video with a distribution service than with one video sharing site alone, once you have gotten started. Video distribution and analytics improve your video marketing campaign and take it to a higher level.
Image: Francesco Marino / FreeDigitalPhotos.net
Related posts:
