It was an honor to be featured in the 1st edition of “The Social Media Bible” published by Wiley and authored by Lon Safko, it’s definitely a double/triple honor to be featured again in the 2nd edition. Want to know what I covered? Can’t spoil the surprise….I guess you need to buy the book (shameless pitch).
Excerpt from Amazon….
The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts – Tactics, Tools, and Strategies – have been updated to reflect the most current social media trends.
- Covers all major new software applications, including features and benefits, in detail
- Lists more than 120 companies integral to the social media industry with updated data, products, services, and links
- Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan
- Includes dozens of social media ROI case studies
- Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements
The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.
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